The Social-First Customer Journey

In 2025, the attention economy is the economy. Join our 60-minute virtual event and Q+A to maximize every touchpoint in your social-first customer journey with powerful new foresight. We’ll share actionable insights from our latest data report and unveil the future of social intelligence so you can accelerate business results and prove ROI with total confidence.

Social is where business is won or lost, period

Driving strategic change—the kind that builds value—starts with understanding a clear truth: Social isn’t just the top of the funnel. It is the funnel. Will you meet customers where they are, from discovery to purchase and beyond, or risk falling behind? Equip yourself with the tools to lead and transform insight into action in this special edition of Breaking Ground. 

  • New customer journey data
  • Social-first strategies from experts
  • ROI and product innovations
  • A first look at NewsWhip by Sprout Social

Guest Speakers

Hear from Sprout customers with innovative, social-first strategies

Headshot of Jordan Tennenbaum
Guest SpeakerHead of Social Media at Talkdesk, Jordan Tennenbaum is a social media marketer with 10+ years of experience in B2B SaaS and currently works in the CCaaS space. With a background in sales and AI, he has mastered top-filling funnels with high quality leads from social media. Jordan is an expert at leveraging AI through engaging video content, powerful employee advocacy, and executive-level thought leadership.
Jordan TennenbaumHead of Social Media @Talkdesk
TalkDesk

Sprout Speakers

Sprout Social’s own customer journey experts

Headshot of Paul QuigleyPaul QuigleyGeneral Manager, Listening & NewsWhip
Sprout Social
Headshot of Greg RokiskyGreg RokiskySenior Social Media Strategist
Sprout Social
Headshot of Layla RevisLayla RevisVice President, Brand & Social
Sprout Social
Headshot of Saurabh KhuranaSaurabh KhuranaProduct Marketing Manager
Sprout Social

Attend the live event for a first look at new insights and products

Don't miss our experts and guests as they smash conventions and share high-value social strategies live. Be the first to see NewsWhip by Sprout Social and The 2025 Impact of Social Report’s biggest insights before their global release. Save your seat today.

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